Most of us would like to get up earlier than we have to.  When that alarm goes off in the morning, most people snooze it until that last minute they HAVE TO get up.  Getting up early can make a huge difference in your day and in your business.  It gives you time to plan your day without interruptions or …

As an internet marketer, I get pretty excited about tracking everything I do to see what’s working or what’s not.  I’m a stats junkie.
I am seeing a trend that shocks most people when I share it with them:
I have seen a 600% increase in the number of mobile phone users to the websites Local Logic Media manages!
This is comparing the …

You care more than others think is wise
Risk more than others think is safe
Dream more than others think is practical
Expect more than others think is possible
Work more than others think is necessary

The persons who possess these qualities are business owners not people who bought themselves a job.  There is a difference.
Which one are you?
(Thanks to John Maxwell for inspiring this …

As a business owner, when a mistake happens, do you think more about the person that made the mistake or the system in place?
Businesses succeed and fail based on the systems they put in place.  Is your business’ success or failure based mostly on the people working for you?  That is a dangerous spot to be in.  Don’t get me …

You’ve been asked this question.  Maybe it sounded something like
What do you do for a living?
How do you make your living?
What do you do for work?
Where do you work?
What company do you work for?
What’s your occupation?
It’s all the same.  You can make a profound impact on the conversation you are about to have with how you respond to this.  Let …

When you are ready to check out at the grocery store, what’s the first question you are asked by the cashier?
Did you find everything you were looking for?
I’ve always thought this was an awful question to ask.  How am I supposed to respond to this?  Obviously I’ve either found everything I was looking for or I didn’t and gave up …

You can take your time and enjoy the time alone or you can rush through it anticipating the moment when you’re done.
You can take the time to wave at the neighbors and stop for a chat or you can put your head down and get it done quicker.
You can enjoy the outdoors- the sights, sounds, and smells, or you can …

The Good, The Bad, & The Ugly- May 2011

Being in marketing, I am always looking at advertisements in different forms.  Here are a few advertisements that stuck with me (either in a good, bad, or ugly way) and why:
THE GOOD
Google Chrome: Dear Sophie
Kudos to Google for putting out a great TV spot.  One of the biggest challenges in marketing is …

In the current economy, how will you convince me (your potential customer) to spend my hard-earned money at your business?  As I visit local businesses both in person and online, I am quite surprised at how few businesses actually try to show me they care about my business.  How does your business create local advocates without spending a lot of …